May 10, 2026, Rare Beer Cans & Breweriana
Sun, May 10, 2026 12:00PM EDT
Lot 111
Cer-ola Cereal Beverage Prohibition Era Cardboard Sign
Estimate: $100 - $250
Bid Increments
| Price | Bid Increment |
|---|---|
| $0 | $25 |
| $500 | $50 |
| $1,000 | $100 |
| $2,000 | $200 |
| $5,000 | $500 |
Brewer/Business Name: Kolb Brewing Co., Bay City, Michigan
Manufacturer/Plant: Unknown
Date of manufacture: Prohibition
Contents/Type: n/a
Dimensions: 11 w x 17-1/2 h.
Comments/description: Prohibition era non-intoxicating beverage sign. Features family on the beach enjoying Cer-ola. Design cues on this piece indicate an origin of about 1930 as there are elements of both nascent Art Deco and of 1920s fashion. The bottle even resembles a hybrid of traditional malt tonic shapes and the forthcoming post-Repeal steinie design. Condition and color are excellent with the only notable blemish being a squished bottom right corner, with other corners and edge wear quite minimal. All items are original unless otherwise noted. For questions, feedback, or to sell a similar item contact Dan via email.
Manufacturer/Plant: Unknown
Date of manufacture: Prohibition
Contents/Type: n/a
Dimensions: 11 w x 17-1/2 h.
Comments/description: Prohibition era non-intoxicating beverage sign. Features family on the beach enjoying Cer-ola. Design cues on this piece indicate an origin of about 1930 as there are elements of both nascent Art Deco and of 1920s fashion. The bottle even resembles a hybrid of traditional malt tonic shapes and the forthcoming post-Repeal steinie design. Condition and color are excellent with the only notable blemish being a squished bottom right corner, with other corners and edge wear quite minimal. All items are original unless otherwise noted. For questions, feedback, or to sell a similar item contact Dan via email.
Available payment options
Winning bidders will receive an invoice within 3 days of auction close detailing shipping costs and insurance. Bidders may opt to accept the risk of loss or damage in transit and forego insurance by contacting auctioneer.