September 28 '25 Rare Beer Cans & Breweriana
Sun, Sep 28, 2025 12:00PM EDT
Lot 98
Genesee Light Lager Flat Top MORE PEOPLE 68-36
Estimate: $50 - $100
Starting Bid
Bid Increments
| Price | Bid Increment |
|---|---|
| $0 | $25 |
| $500 | $50 |
| $1,000 | $100 |
| $2,000 | $200 |
| $5,000 | $500 |
Reference: USBC 68-36
Business Name: Genesee Brewing Co., Rochester, New York
Manufacturer/Plant: American Can Co.
Date of manufacture: circa 1950s
Canning Code: n/a
Contents/Type: 12 oz
Condition/Comments: Scarcer version with THE BEER MORE PEOPLE LIKE in the banner around BEER. This indoor example has some minor spotting yet still displays well, as it is concentrated mostly in the area between the two labels. Hardware is clean. Tough to find this label clean. All items are original unless otherwise noted. For questions, feedback, or to sell a similar item contact Dan via email.
Condition
See description
Available payment options
Winning bidders will receive an invoice within 3 days of auction close detailing shipping costs and insurance. Bidders may opt to accept the risk of loss or damage in transit and forego insurance by contacting auctioneer.