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September 28 '25 Rare Beer Cans & Breweriana

Sun, Sep 28, 2025 12:00PM EDT
  2025-09-28 12:00:00 2025-09-28 12:00:00 America/New_York Morean Auctions Morean Auctions : September 28 '25 Rare Beer Cans & Breweriana https://www.moreanauctions.com/auctions/dan-morean-auctions/september-28-25-rare-beer-cans-breweriana-20386
Morean Auctions dan@moreanauctions.com
Lot 362

Schlitz Beer 1940s Die Cut 7-Piece Cardboard Sign HUGE BACK BAR

Estimate: $1,000 - $2,500
Current Bid
$75

Bid Increments

Price Bid Increment
$0 $25
$500 $50
$1,000 $100
$2,000 $200
$5,000 $500

Business Name: Jos. Schlitz Brewing Co., Milwaukee, Wisconsin
Manufacturer/Plant: See comments/description
Date of manufacture: circa 1940s
Condition/Comments: Absolutely HUGE 7-piece sign! Features larger-than-life Vitamin D cone top and steinie bottle, along with dancing Swiss, Austrian, or German man and woman, a pair of tankard-toasting gents, an assortment of plates and steins sitting atop the logo wooden shelf, and a large SCHLITZ logo at the center of it all. In all, it measures about 115 inches long (over 9-1/2 ft)! There is wear on some edges and corners, including some creases, yet the piece is in remarkably good condition considering its size and age. The most notable blemishes are missing or bent tops of steins, and what appears to be a piece cut from the folding tab beneath the Schlitz logo. There are, of course, staple and tack holes from hanging. Some fade to the brown wood can be seen when compared to areas where pieces overlapped that have not faded. No one will know when the piece is assembled. An amazing find! All items are original unless otherwise noted. For questions, feedback, or to sell a similar item contact Dan via email.

Condition

See description

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